{"id":3997,"date":"2023-03-10T12:57:22","date_gmt":"2023-03-10T11:57:22","guid":{"rendered":"https:\/\/entrepreneursenegal.com\/?p=3997"},"modified":"2023-03-10T12:59:39","modified_gmt":"2023-03-10T11:59:39","slug":"comment-optimiser-sa-quete-de-financement","status":"publish","type":"post","link":"https:\/\/entrepreneursenegal.com\/en\/comment-optimiser-sa-quete-de-financement\/","title":{"rendered":"HOW TO OPTIMIZE YOUR SEARCH FOR FINANCING?"},"content":{"rendered":"
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Quel chemin devez-vous emprunter pour d\u00e9velopper votre PME ou startup ? Il est pr\u00e9f\u00e9rable de suivre un chemin programm\u00e9 en fonction de vos besoins plut\u00f4t que de courir sur l’autoroute de la collecte de fonds. Construire des obligations, d\u00e9velopper le capital, reconstruire la dette etc. Comment tracer la bonne voie ?<\/p>

Voici nos conseils pour mieux optimiser sa qu\u00eate de financement.<\/p>

  • Savoir d\u00e9terminer le niveau de d\u00e9veloppement de son entreprise<\/strong><\/li><\/ul>

    \u00a0Un financement n’est efficace que lorsqu’il correspond \u00e0 une \u00e9volution bien d\u00e9termin\u00e9e d’une entreprise. Financer une entreprise naissante ou qui n’a pas encore atteint sa maturit\u00e9 par la dette, c’est comme demander \u00e0 un adolescent de courir un marathon. Il ne survivra pas.<\/p>

    • Faire le comparatif entre le co\u00fbt de capital (equity) et le co\u00fbt de la dette<\/strong><\/li><\/ul>

      \u00a0Tout financement n\u2019est pas bon \u00e0 prendre. En effet, les apporteurs de capitaux en dette (banque) et les apporteurs de capitaux propres (equity) facturent un loyer \u00e0 l\u2019argent que l\u2019entrepreneur ou une entreprise recherche. Ce loyer de l\u2019argent est appel\u00e9 \u00ab co\u00fbt du capital \u00bb.<\/p>

      Son montant est souvent associ\u00e9 \u00e0 la notion de risque per\u00e7u chez l\u2019entrepreneur ou chez l\u2019entreprise. Il appartient donc au chef d\u2019entreprise de comparer, pour un investissement d\u00e9termin\u00e9, le co\u00fbt du financement entre la dette et les capitaux propres (\u00e9quity), pour d\u00e9terminer le financement le plus appropri\u00e9. Parfois l\u2019un est plus avantageux que l\u2019autre.<\/p>

      \u00a0<\/p>

      • Privil\u00e9giez le financement interne <\/strong><\/li><\/ul>

        Les entrepreneurs oublient fr\u00e9quemment que la premi\u00e8re source de financement de leur entreprise provient d’abord des associ\u00e9s de l’entreprise. C’est g\u00e9n\u00e9ralement la solution \u00e0 privil\u00e9gier lorsqu’une entreprise recherche un financement pour son bas de bilan ou encore appel\u00e9 Besoin de Fonds de Roulement (BFR). D’o\u00f9 notre conseil d’encourager nos entrepreneurs \u00e0 se mettre \u00e0 plusieurs quand ils souhaitent cr\u00e9er leur entreprise.<\/p>

        \u00a0<\/p>

        • Se faire conseiller<\/strong><\/li><\/ul>

          Il est fondamental pour une entreprise ou pour un entrepreneur qui recherche du financement, de se faire accompagner par les (sp\u00e9cialistes) et expertes appel\u00e9es \u00ab levier de fonds \u00bb.<\/p>

          Ces experts sont outill\u00e9s pour apporter les \u00e9clairages utiles et n\u00e9cessaires au chef d’entreprise sur le financement le plus appropri\u00e9.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

          Quel chemin devez-vous emprunter pour d\u00e9velopper votre PME ou startup ? Il est pr\u00e9f\u00e9rable de suivre un chemin programm\u00e9 en fonction de vos besoins plut\u00f4t que de courir sur l’autoroute [\u2026]<\/span><\/p>\n","protected":false},"author":1,"featured_media":3998,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-3997","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-autre"],"yoast_head":"\nCOMMENT OPTIMISER SA QU\u00caTE DE FINANCEMENT ? - Entrepreneur S\u00e9n\u00e9gal<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/entrepreneursenegal.com\/en\/comment-optimiser-sa-quete-de-financement\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"COMMENT OPTIMISER SA QU\u00caTE DE FINANCEMENT ? - Entrepreneur S\u00e9n\u00e9gal\" \/>\n<meta property=\"og:description\" content=\"Quel chemin devez-vous emprunter pour d\u00e9velopper votre PME ou startup ? 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